![](https://www.optimum.ch/media/wp-content/uploads/sites/5/2022/11/2022.11.27-Back-to-back-with-the-59th-ABU-General-Assmbly-in-New-Delhi-200x150.jpg)
2022.11.27 – Back to back with the 59th ABU General Assmbly in New Delhi, Wapizagonke and Challenge Optimum SA lead a workshop on the subject: « Serving the People: Media’s role in times of crisis ». Michel Lemay and David…
Media corporations, unlike any other company, have to satisfy two kinds of customers with potentially contradictory expectations : audience/readership and advertisers. Some of them even have to satisfy governmental expectations and/or requirements which add another layer of complexity in the…